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Case Study #1

50 Exclusive Leads/Mo at $50 CPL

For Great Lakes Medicare Group

Great Lakes Medicare Group was struggled to reach adults 64+ who were approaching medicare eligibility. Created hyper-targeted audiences based on age and life events (retirement, turning 65).
Developed trust-building ad creatives featuring real client testimonials.
Built a multi-step qualification funnel to filter serious Medicare prospects.
Implemented retargeting to nurture leads through the decision process.
  • Monthly Investment: $2,500

  • Exclusive Leads/Month: 50

  • Cost Per Lead: $50

  • Qualification Rate: 78%

  • Package: Starter – Exclusive

"I was skeptical at first - we'd been burned before. But within 60 days, we had more qualified Medicare appointments than we could handle. The leads actually pick up the phone and are ready to talk about their coverage options."

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Michael Torres

Agency Owner, Great Lakes Medicare Group

Case Study #2

75 Leads/Mo at 82% Qualification Rate

For Heartland Medicare Advisors

Heartland Medicare Advisors was referral-only model was limiting growth to 8-12 new enrollments per month. Positioned agency as local Medicare experts vs. impersonal call centers.

Created educational ads explaining Medicare options without jargon.

Targeted adults 64-70 within 30-mile radius during pre-enrollment periods.

Built trust-focused landing pages with clear next steps for consultations.

  • Monthly Investment: $3,750

  • Exclusive Leads/Month: 75

  • Cost Per Lead: $50

  • Qualification Rate: 82%

  • Package: Growth – Exclusive

"I'll admit it - I was wrong about Facebook. We went from relying 100% on referrals to having a predictable pipeline of Medicare prospects every single week. Our enrollments have grown 40% in 6 months."

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Jennifer Walsh

Owner, Heartland Medicare Advisors

Case Study #3

100 Leads/Mo at 91% Qualification Rate

For Summit Medicare Solutions

Summit Medicare Solutions was belief that digital couldn't reach 65+ demographic effectively. Targeted adults 55-64 (pre-Medicare) and 65+ with tailored messaging.

Created compliant ad copy reviewed by compliance team before launch.

Developed year-round nurture campaigns for off-season engagement.

Used educational content to build trust before the sales conversation.

  • Monthly Investment: $5,000

  • Exclusive Leads/Month: 100

  • Cost Per Lead: $50

  • Qualification Rate: 91%

  • Package: Scale – Exclusive

"The biggest surprise? Seniors ARE on Facebook - more than any other age group actually. We now have leads coming in year-round, not just during enrollment periods. It's completely transformed our business model."

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Robert Case

Principal Agent, Summit Medicare Solutions

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